It’s not often we get to converse with a cult comedy star but our Director of Content Branwell Johnson swapped banter with Peep Show actor Isy Suttie on Radio 4 show The Slogan Warrior this week.

The programme took a light-hearted look at the slogans and platitudes that are now prevalent on tea towels, posters, t‑shirts and, of course, sprinkled across social media. Branwell introduced the topic of the slogan in advertising and discussed how repetition and reinforcement of straplines kept a brand front of mind.

When he asked whether he should take up the invite to appear we yelled “Just do it!”.

The 30-minute show is on catch up at the moment and can be found here.