Liam Fitzpatrick, Account Director at Propeller, has been published in PR Week discussing the most popular myths that surround our industry.
Following on from his recent appearance at a PRCA panel aimed at undergraduates ‘Careers in PR 2016’, Liam has outlined three key misperceptions about PR as well as revealing the truth behind the fiction.
The lies called out are: PR is one long list of parties, day-to-day work being all about spin, and that the customer is always right.