News Wallflowers give sound advice to PRs at Ad Week Europe Don’t get the reporter’s name wrong if you are pitching a PR story – just one of the top tips provided by leading business journalists at Propeller’s recent Wallflowers at…
Views Cannes 2016 – PR Lessons From The School Of International Editors Don’t pitch without preparation – that was the message from editors to PRs at Propeller’s latest ‘Wallflowers at the Orgy’ session held at Cannes Lions. The panel discussion, chaired by Propeller’s…
News Journalists Value “PRs and their imagination” to Identify Important Stories Watch the panel session here. Journalists may dream of whistle-blowers, leaked papers and winning press awards but many of their articles are based on stories supplied by “imaginative” PRs who…