Views What’s the purpose of purpose? Sitting, as our industry does, in the landscape between brands and customers, purpose should at once be a differentiator, a talent beacon and, most of all, the beating heart of…
Views Why International Men’s Day Matters International Men’s Day often flies under the radar, and that’s a real shame. I was surprised to hear that a lot of colleagues and family members were reluctant to acknowledge…
Views Charge Your Sales Strategy with HubSpot’s AI Forecasting & Deal Health Insights As the business landscape evolves, accurate forecasting and real-time deal management are essential to a successful sales strategy. HubSpot’s latest updates to the Sales Hub introduce tools like AI Forecasting…
Views ‘Industry Journalists Tell All…’ at AWNY 2024 Ever wondered how journalists sift through the sea of bylines in their inbox, and decide which ones make the cut? Curious to know how your target trade publications differentiate between…
News ‘Industry Journalists Tell All…’ returns to Advertising Week New York We’re thrilled to share that we’re bringing back our much-loved “Industry Journalists Tell All…” panel discussion for Advertising Week New York 2024. For the second year running, we’re flipping the script…
Views eCommerce Expo & Technology for Marketing 2024 by the numbers eCommerce Expo and Technology for Marketing made for an incredibly busy two days, which is why we wanted to take the opportunity to share some of the highlight’s from this…
Views Propeller’s eCommerce Expo panel serves up practical advice for Retail Media leaders Interest in Retail Media continues to boom with new networks debuting almost weekly but what do retailers need to know to make these ventures a success? Propeller’s recent panel ‘Retail…
Views Gen Alpha poses new challenges for retailers and brands Generation Alpha’s potential future shopping behaviours and marketing preferences were a hot topic at Propeller’s recent EE/TFM panel. The cohort is currently aged between six and 16-years-old but the upper age…
News HubSpot Partner Day – innovation and the practical application of AI It’s been brilliant to be in Boston for Propeller’s first ever HubSpot Inbound. As Hubspot Platinum Partners, we were fortunate enough to attend partner day, and get a sneak preview…
Views Technology For Marketing All Stars: Emerging trends and challenges through the lens of the industry’s experts The excitement is building ahead of 2024’s Technology for Marketing and eCommerce Expo, with more than 12,000 industry professionals expected to attend and discuss the latest developments across ecommerce, marketing,…
Views Ecommerce Expo All Stars: Emerging trends and challenges through the lens of the industry’s experts As the ecommerce and digital marketing industries brace for a fast-paced Q4 and peak season, leading experts shared their thoughts on the most exciting trends, challenges, and advice for newcomers…
News Propeller brings Retail Media panel to Ecommerce Expo Propeller is returning in force to the co-located shows Ecommerce Expo and Technology for Marketing this year. We are not only the official PR partner for the shows but we…
Views 8 Unmissable Events Still to Come in 2024 Although we’ve passed the halfway mark of 2024, there’s still plenty of time to make the most of the year and stay up to date on trends and innovations. As…
Views Step up your content strategy with HubSpot’s Content Hub In today’s rapidly evolving digital landscape, the demand for engaging and personalised content has become increasingly important. As businesses strive to connect with their audiences across myriad channels, the need…
Case Studies PR Case Study – BBD Perfect Storm BBD Perfect Storm asked Propeller to support the launch of their second report into masculinity in marketing. Armed with new global research, they wanted to us to place them at…
Views Highlights and insights from MAD//Fest 2024 Highlights from the Female Leaders’ Club at MAD//Fest 2024 MAD//Fest was back with a bang this year, with a larger venue the perfect addition to enable the festival to accommodate…
Views Insights and takeaways from Cannes Lions 2024 Inspirational. Authentic. Diverse. Just some of the words that sum up Cannes Lions 2024. The Propeller team had their boots on the ground throughout the week, splitting their time between…
