Views Industry journalists tell all at Advertising Week New York Just how can PR and comms practitioners work in a more constructive way with journalists to not only ensure great coverage for clients, but storytelling that is meaningful and relevant…
News Join us for a discussion: ‘Are you sold on Retail Media?’ Date: September 28th, 10:00 AM (GMT) In the ever-evolving world of eCommerce and advertising technology, there’s a revolution taking place. Retail Media has emerged as a game-changer, offering innovative solutions…
Views Communication by Association UK’s leading advertising trade bodies discuss their comms goals and challenges at Propeller Group’s Comms Club 2023 event Handling comms for a trade body presents a unique challenge for PR professionals.…
News Propeller Group is a Top 10 B2B Agency once again! We’re delighted to share that Propeller Group is a PR Week-recognised UK Top 10 B2B PR Agency based on fee income for the third year running. This accolade caps yet…
Video This is Influence featuring Rose Bentley Why is it important for CEOs to build influence and reputation? And what are the defining characteristics of the next generation of great leaders? Propeller’s own Group Director of Clients…
News Grilling the editorial gatekeepers – make sure you catch Propeller’s panel at Advertising Week Europe The marketing and media world is bubbling with innovation and creativity. But how do the journalists covering the sector make decisions on what to cover, and how can you persuade…
News Celebrating The Best in Sales & Marketing – ALF Awards 2023 On Wednesday 19th April 2023 the media and marketing industry came together to celebrate the outstanding achievements across Sales and Marketing with The ALF Awards. Some of the Propeller team…
Views Reasons to be cheerful: Bellwether shows marketer confidence holding up despite headwinds Now brands and their agencies have navigated the first quarter of 2023 they have a better idea of the challenges ahead. The pressures of the cost of living crisis, inflation…
News We’re in Campaign’s 100 Best Places to Work It’s official… Propeller Group is in the top 100 desirable employers to work for in media and marketing! The Campaign Magazine UK ‘Best Places to Work 2023’ list has been revealed, and…
Views How to Deliver Long Term & Sustainable New Business Success Agencies of all sizes are wrestling with the demanding question of how to deliver long-term sustainable success in a potentially very challenging year. To help, the BD100 and ALF Insights…
News Don’t forget the fundamentals when marketing in the metaverse Talk around the metaverse seemed to reach a crescendo at the start of the year with big tech players like Meta, Microsoft and Apple, all companies with a vested interest…
News How to cope with the cost-of-living crunch: Advice from Propeller’s eCommerce Expo panel Christmas cheer is not brimming among retailers – the cost-of-living crisis is hitting their customers hard and spending will be squeezed over the next few months. But there are useful strategies…
News Hi ho, we’re off to DMEXCO 2022 Propeller has been attending leading advertising technology conference DMEXCO in Cologne for the last 10 years. In that time it’s been fascinating to see how the world of programmatic advertising…
News Propeller presents a pair of insightful panels for Ecommerce Expo and Technology for Marketing Is the metaverse still much ado about nothing? And how is the cost-of-living crunch going to impact online retail in this crucial final quarter? Propeller has put together two panel…
Video MAD//Fest London – Parents Under Pressure panel video How difficult is it to be a working parent in the adtech/martech industry? You can view the panel video here from the recent MADFest panel that featured Louise Watson, Madtech Practice Director…
News Blockchain Bonanza is back As testimony to the longevity of great content, it’s fantastic to see Propeller’s blockchain explainer video ‘Blockchain Bonanza’, created in 2017, still being applauded and shared by the industry (see…
News Left in Lockdown – Parents Under Pressure Companies are under pressure to find and retain talent yet are not giving parents the support, flexibility and encouragement they need to return to the workplace or avoid stress and…