News A look at some of our best media moments in 2022 as Propeller U.S. As we near our first anniversary as Propeller U.S., we wanted to take a moment to celebrate a handful of our clients’ best media moments in 2022—with more on the…
Views Cost-of-living Christmas crunch: Deck the halls with inflationary pressures We gathered a group of experts during eCommerce Expo 2022 to share what advice they have for brands and retailers as we head into this holiday period. Featuring the former CEO…
News Don’t forget the fundamentals when marketing in the metaverse Talk around the metaverse seemed to reach a crescendo at the start of the year with big tech players like Meta, Microsoft and Apple, all companies with a vested interest…
News How to cope with the cost-of-living crunch: Advice from Propeller’s eCommerce Expo panel Christmas cheer is not brimming among retailers – the cost-of-living crisis is hitting their customers hard and spending will be squeezed over the next few months. But there are useful strategies…
News DMEXCO is back with a bang DMEXCO in Cologne is one of the biggest events on the global advertising and technology calendar. This year, it took place between September 21 and 22 at the Koelnmesse exhibition…
News NEW Dog ‘n’ Bone – featuring Andrew Dimitriou, ‘V’ Perea-Usher & Paul Thompson In this episode of the Dog ‘n’ Bone we welcome three guests onto the show. The discussion focuses on the challenges of running a region as part of a wider…
News NEW PODCAST EPISODE: Dog ‘n’ Bone: Lawson Muncaster In this episode of the Dog ‘n’ Bone we welcome CityAM co-founder and Managing Director Lawson Muncaster to the show to discuss the big issues he’s tackled in his career,…
News Propeller presents a pair of insightful panels for Ecommerce Expo and Technology for Marketing Is the metaverse still much ado about nothing? And how is the cost-of-living crunch going to impact online retail in this crucial final quarter? Propeller has put together two panel…
News Blockchain Bonanza is back As testimony to the longevity of great content, it’s fantastic to see Propeller’s blockchain explainer video ‘Blockchain Bonanza’, created in 2017, still being applauded and shared by the industry (see…
News There’s no getting away from it: retail escapism is here to stay The legendary Harry Houdini built a career on demonstrating his unique ability to get out of seemingly impossible situations. Like many escape artists, he employed both technical ability (skills like…
News An Account Manager’s Tale After completing a summer internship at Propeller while I was at University, I knew I had to come back once I’d graduated because I loved the friends I’d made and…
News A light-hearted American (and British) perspective on Independence Day The Fourth. Independence Day. July 4th… No matter what you call it, this day is a big one for the majority of us stateside. A day to BBQ and drink…
Views Propeller Group’s postcard from Cannes 2022 The team had a fantastic week at Cannes Lions 2022, catching up with clients, making new contacts and gaining key insights from a number of top quality panels! Now we’ve just…
Views Off to Cannes but don’t know what to pack? Here’s our “must take” items In two short weeks the great and the good of the media and advertising industries will soon be descending on Cannes for the Cannes Lions Festival of Creativity. With the…
News What were the highlights from Advertising Week Europe 2022? Live industry events were a distant memory during the pandemic. Webinars and online forums are valuable tools. But they don’t quite capture the magic of the real thing. Things are looking…
Views Insights on story pitching from the inside – Propeller’s editor panel at Advertising Week Europe “Show us what went wrong and how you solved that. People will relate to that more in their own work than just success stories.” This and other useful insights for…
News Tough Truths Roundtable – Insights from Samsung’s Chief Marketing Officer for Europe on how marketing can achieve stronger influence in the boardroom As Chief Marketing Officer at Samsung Europe, Benjamin Braun’s commitment to lead, motivate and inspire teams has been instrumental in delivering growth for the business. Benjamin joined Propeller Group at…