News Game on! The Drum and Fnatic team up for an eSports Briefing Propeller headed down to Shoreditch this week to learn all about the future of sports marketing, specifically referring to the rise in popularity of eSports. Our hosts Fnatic are a…
News Alphabet results spell opportunity for Propeller clients We’re delighted to have secured two broadcast opportunities in one morning after a combination of quick-thinking and strategic planning. Google’s parent company Alphabet released their financial results this week and our…
Views Location, location, location – why context is king in the marketing mix This week Propeller headed over to Shoreditch for The Drum’s breakfast panel event and delved deep into location-based marketing. The panel featured Dan Read from TabMo, Nigel Fung of Google…
News Catch up with Propeller at Cannes Cannes Lions is almost upon us and Propeller will be heading out in force to the 64th International Festival of Creativity. We’re there all week and we’d be delighted to…
News A very mobile breakfast Croissants and geolocation-targeted mobile advertising? It must be another Mobile Breakfast hosted by marketing magazine The Drum! Zee Ahmad, Director of Programmatic at Axonix, Rafe Blanford, Mobile Strategist at Digitas LBi,…
News Propeller’s Strange New Reality It’s the future, I’ve seen it! Propeller learnt about VR (virtual reality) and AR (augmented reality) at the latest in the Augmented Reality series at University College London. This session was based…
News Cannes Lions owner brings in Propeller for media relations at 2017 festival We are delighted to announce that Ascential, the company that owns Cannes Lions has hired us to aid its comms strategy ahead of this year’s event. Propeller Group founder Martin Loat said:…
Views Propeller MD Kieran Kent: Why I’m in PR Unfortunately we can’t all play for Liverpool FC, or at least that’s what our Managing Director Kieran Kent realised before beginning to forge his own career in PR. In an interview…
News Cannes Lions MD graces Propeller’s Groucho networking dinner Propeller was delighted to welcome MD of Cannes Lions José Papa to one of our exclusive networking events. The dinner brought together leading figures in advertising to hear José’s vision…
News Wallflowers give sound advice to PRs at Ad Week Europe Don’t get the reporter’s name wrong if you are pitching a PR story – just one of the top tips provided by leading business journalists at Propeller’s recent Wallflowers at…
News Brandcast brings home the message that YouTube shapes popular culture YouTube’s Brandcast event was a genuine all-singing, all-dancing extravaganza boasting an array of stars with huge followings on the video platform – and a performance from the legend that bestrides…
News Three for CNBC: Propeller clients comment on new Google HQ Google’s announcement of a new London headquarters by 2020 was big news for the tech industry and the UK economy as a whole. Naturally it didn’t go unnoticed here at Propeller!…
News AI Enters the Media Playground This week Propeller headed down to Mediatel’s annual event, Media Playground, to see Blackwood Seven co-founder and Managing Partner, Henrik Busch, take the stage. Busch spoke about how AI is…
News Bowie songs help YouTube’s IPA Effectiveness Week event to blast off We were truly dazzled at YouTube’s Delivering Fame & Fortune For Brands event at its King’s Cross HQ – and that’s before the case studies were presented. YouTube sprinkled its…
News Propeller attends Media Week Awards and the IAB UK Digital Upfront It was a busy night for Propeller as we attended both the 2016 Media Week Awards and the IAB UK Digital Upfront. We enjoyed the Media Week Awards at a…
News Could You Be A Propellerite? Propeller PR is currently looking for new PR Interns, Account Executives and Account Managers to join our team. These vacancies offer a great opportunity for you to make your mark…
News Co-creation – learn what it’s about with Propeller and BIMA More and more brands are tapping into the benefits of user generated and co-created content. Working with your customer can build up trust and credibility and supplement the research &…